Conversion Rate Optimization – Don’t leave money on the table!
In this short video, Sage SEO’s founder, Peter, talks about conversion rate optimization (CRO), what the components of CRO are, and how it fits into the grand SEO puzzle.
Is the ROI on SEO worth the money?
When you search for “SEO ROI” on Google you find a number of straightforward articles about how to calculate the value of your investment, most of which boil down to…
SEO Explained to a 2nd Grader
The Premise: You might think Search Engine Optimization is something of a dark art – complicated, arcane, best left to professionals. There is a kernel of truth to that, but…
What is an SEO Keyword?
What are SEO Keywords? SEO Keywords are specifically-structured phrases that help search engines decide which pages to recommend first when a user searches for a particular item. If you’ve ever…
How important are meta descriptions in your Google SEO ranking factors?
Search Engine Journal posted an article about this topic recently that I believe gets it wrong. Their basic premise is that meta descriptions are not a ranking factor when it…
What is a Sitemap.xml file and how does it improve my SEO rankings? (2021)
If you’re embarking on a digital marketing strategy that includes content marketing and a blog to attract website visitors, you’ll need to take a few critical steps to ensure your…
3 Critical SEO Rules That Founders Can’t Ignore
More what you’d call guidelines than actual rules You’re a founder who wants to drive organic traffic to your website through optimization. But you need affordable SEO – you aren’t…
Zapier Beginner’s Guide: Automate Your Online Workflows with this No Code Tool
Introduction: Workflows and organizations will only getting larger and harder to manage as a business grows. Fortunately, you don’t have to be the one to deal with this problem! With…
Harness the Power of Hubspot to Grow Your Inbound Lead Generation Machine
Online marketing is complicated. There are hundreds of different programs and services that you can buy, all of which claim to do XYZ for your business. Today,…
Mailshake Beginners’ Guide: Level Up Your Marketing
Cold email marketing campaigns are one of the most important aspects of your business. When it comes to finding new customers, cold emailing automation can mean the difference between 100…
