The Basics of SEO: Understanding the Connection Between Keywords and Content

The Basics of SEO: Understanding the Connection Between Keywords and Content

ByPeter Yeargin

The connection of content marketing to SEO tactics for small businesses today is becoming increasingly crucial. To be competitive, it is not enough to simply have a website – you need to have a well-crafted content marketing strategy to attract and engage potential customers. To help you understand the power of content marketing and SEO,…

The Promise and Perils of AI in SEO Keyword Research
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The Promise and Perils of AI in SEO Keyword Research

ByPeter Yeargin

I’m frustrated. The reason I’m frustrated is because of the exponentially increasing number of articles on the internet talking about using AI to do keyword research but not understanding how keyword research actually works. Any good keyword strategy starts with researching your customer. Recently, the buzz is all about ChatGPT as an ai writer and…