A Case Study: More traffic doesn’t necessarily mean more engaged users

A Case Study: More traffic doesn’t necessarily mean more engaged users

ByPeter Yeargin

It’s January, and everyone is looking back at what worked, what didn’t, and what to do this year with their marketing. I wanted to share a success story from one of our customers who achieved a significant increase in revenue over the past 12 months with Sage SEO. We were doing this for one of…

How to Research Your Target Audience to Build an SEO Content Strategy for Your Small Business
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How to Research Your Target Audience to Build an SEO Content Strategy for Your Small Business

ByPeter Yeargin

As an early-stage startup or small business, it’s essential to identify and engage your target audience in order to make the most of your marketing efforts. By having a clear image of who your ideal audience is, you can create highly targeted campaigns that will engage the people (customers) you are trying to reach. Additionally,…